Design Is Storytelling, by Ellen Lupton

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Design Is Storytelling, by Ellen Lupton

Design Is Storytelling, by Ellen Lupton


Design Is Storytelling, by Ellen Lupton


Download Design Is Storytelling, by Ellen Lupton

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Design Is Storytelling, by Ellen Lupton

Ellen Lupton, award-winning author of Thinking with Type and How Posters Work, demonstrates how storytelling shapes great design

Good design, like good storytelling, brings ideas to life. The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfying graphics, products, services and experiences. Whether crafting a digital app or a data-rich publication, designers invite people to enter a scene and explore what’s there. An intriguing logo, page layout or retail space uses line, shape and form to lead users on dynamic journeys.

Design Is Storytelling explores the psychology of visual perception from a narrative point of view. Presenting dozens of tools and concepts in a lively, visual manner, this book will help any designer amplify the narrative power of their work. Use this book to stir emotions, build empathy, articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project’s storytelling power; and to write and deliver strong narratives.

Product details

Paperback: 160 pages

Publisher: Cooper Hewitt, Smithsonian Design Museum (November 21, 2017)

Language: English

ISBN-10: 194230319X

ISBN-13: 978-1942303190

Product Dimensions:

6.5 x 0.6 x 8.5 inches

Shipping Weight: 12 ounces (View shipping rates and policies)

Average Customer Review:

3.9 out of 5 stars

17 customer reviews

Amazon Best Sellers Rank:

#14,962 in Books (See Top 100 in Books)

Beautifully designed book, but i found the content somewhat dull and watered down. This book is more "what is design? It's storytelling!" than "how do you tell stories through design," and i was hoping it would be more the latter. So for those of you looking to learn the craft of storytelling design, i don't recommend. I should give the disclaimer though that I'm a storyteller by trade, so maybe for a designer with no knowledge of story structure the book might serve as a decent 101 to concepts like the three act structure.

I kept waiting for the “AHA” moment to be convinced that design is storytelling, but I don’t believe the book ever really made the point.Some design may be storytelling, but I never got the connection with my field of textile and product design.

Offers a good, solid, structured approach for a wide variety of design projects. Liked the real-world examples, and the emotion-linked insights. I'll keep it on my desk.

Perfect pocket-guide for introducing global critical design thinking. All ideas are narrated with apropos illustrations. Exploratory and visual approach to the telling of the story captivates the lay of the land for designing with a purpose, essentials of successful product design and significance of human interaction and customer journey throughout the process.

Such great explanation and in great detail. Love the authors books!

Short, easy to read

I bought the book for a class. Except it's litterally been helping me with other classses I'm taking as well as projects out side. I definetly recomend it!

An easy read and very conceptual

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